MACOG (Michiana region) Report Design

The Challenge: Extrapolate from an existing report with weak brand identity to create a punchier, more exciting quarterly report

My Role: Push design identity forward, supporting the communication of important info

Stakeholders: Fourth Economy and MACOG, their client

Methods + Tools: InDesign, Illustrator, Photoshop

Results: 60+ page publication offering strategies to strengthen the region

 
 

Spreads from the previous report, provided to me as reference

 

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Floor Maps + Wayfinding

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CIC Brand Analysis and Reorganization